WE ARE
东区一角
A BOUTIQUE CREATIVE
& PRODUCTION STUDIO
CRAFTING STORIES
THAT HIT
The Team
One creative production process — disciplines combined, ideas carried from concept to delivery.
We are planners, directors, designers and producers who work as one unit. Every project runs through a single pipeline, so ideas keep their sharpness from the first deck to the final frame.
Creative & Planning
Creative directors · content planners
Direction
Live-action directors · AI directors
Visual Design
Art directors · visual & motion designers
Production Mgmt
Producers · on-set & post producers
Post-Production
Edit · color · VFX · music & sound
BRANDSWEWORKWITH·
BRANDSWEWORKWITH·
BRANDSWEWORKWITH·
Trusted by global brands, tech leaders and forward-thinking teams.
POP MARTLENOVOROBOROCKLI-NING
LEXUSMONTBLANCVOLVOHP
DIDIYILILUZHOU LAOJIAO 1573COLMO
ARCFOXBTVRE-TROS+ MORE
Expertise
( 4 )Multidisciplinary expertise across strategy, creative, production — and AI.
Strategy
S- Integrated marketing strategy
- Product campaign strategy
- Branded content planning
- Insight & research
Strategy
SCreative
C- Creative concept
- Art direction
- KV & graphic design
- Motion design
Creative
CProduction
P- TVC & brand films
- Celebrity & product films
- Interview & documentary
- On-set & post producing
Production
PAI-Native
AI- AI visual & theme films
- AI × live-action hybrid
- AI character & world design
- AI workflow R&D
AI-Native
AIIs your brand story ready to hit?
LET'S WORK TOGETHER
Email
bd@upperright.group
Studio
Bldg 2-305, Shuangshuyun Cultural Industry Park, Heizhuanghu, Chaoyang, Beijing
Elsewhere
WeChat · RED · Vimeo